Astoria Park Alliance®
2021

Date
April & October 2021
Location
Queens, NY
Deliverables
- Apparel Design & Production
- Creative Direction
- Graphic Design
- Campaign & Content Development
- Lifestyle & Product Photography
- Digital Marketing
Team
- Phil Gordon
- Raffie Gordon
- Jimmy Collins
- Rory Stack
- Zeke Martinez
- Zoe Gillette
- Shahzaib Javed
The Astoria Park Alliance® ensures the conservation and sustainability of Astoria Park for all New Yorkers, while also advocating for green and open space in the park.
We partnered with them to celebrate Earth Day with a co-branded Made in USA apparel collection as well as a volunteer community clean up event at Astoria Park. The collection featured tee shirts, sweatshirts and reusable accessories like water bottles and tote bags. Our collaboration was revisited in the Fall of 2021 with a new assortment of apparel.
A portion of the proceeds from every sale was donated to their organization, to ensure they can continue their important service in the Queens community.










